| Management number | 215602160 | Release Date | 2026/04/12 | List Price | $12.21 | Model Number | 215602160 | ||
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Giovanni Wicked Texture Pomade adds wicked separation to any hair style. This styling wax easily washes out and won’t strip the natural oils from your hair, leaving you with a wicked look. Giovanni was the first full-range, salon-inspired hair-care brand in natural product stores, and today is the #1 selling Hair Care line in the United States Natural Products Industry. But before there was a brand, there was a pioneer. Arthur Guidotti had a vision and a love for all things hair. He began developing his passion as a hairstylist in Hollywood and Beverly Hills. He worked for a time with hairstylist icon Gene Shacove and was good friends with “the father of hair color,” Al Lapin. By the 1960s, Arthur was maturing his talents and decided to open his own salon, called On Sunset. The salon was a bustling site, on the famous Sunset Strip, and a hit with many Hollywood celebrities, including Lucille Ball. Since 1979 the Giovanni Rule of Balance has been our commitment to make each product as pure and as natural as possible without sacrificing exceptional product performance. Giovanni is committed to creating only the highest-performance formulations, wrapped in aesthetically beautiful packaging and marketed with extraordinary visuals and graphics.
| UPC | 716237181695 |
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| Hair Type | Color Treated, Dry |
| Item Form | Wax |
| Brand Name | GIOVANNI |
| Scent Name | Natural |
| Unit Count | 8.0 Ounce |
| Item Volume | 2 Fluid Ounces |
| Manufacturer | Giovanni |
| Liquid Volume | 2 Fluid Ounces |
| Number of Items | 4 |
| Product Benefits | Defines style with firm hold, washes out easily, and is color-safe |
| Material Type Free | Paraben Free |
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